
We Asked 5 People How Much It Actually Costs to Look This Good in Public
Nobody wants to say the number out loud. So we asked five people to break down, item by item, what one outfit actually costs them.

Nobody wants to say the number out loud. So we asked five people to break down, item by item, what one outfit actually costs them.

A completely unscientific ranking based on one metric: the feeling in your chest between tapping the icon and seeing the number.

He needed fifty thousand for two weeks. Fourteen months later, he was still paying. A first-person account of how the maths actually works.

You can usually tell before the food arrives. Here is what to watch for, in the order you will encounter it.
Not categories. The thirty things you already have opinions about, finally given somewhere to live.
Cruise
9 To 5
Steeze
Belle Full
Japa
Side Hustle
Loud It
Outside
Inside Life
Waka
Back Then
Full Bar
Plugged
Side Quest
Corner
God When
Village People
The Hookup
School Fees
Debt Trap
National Cake
The Boardroom
Government Wahala
Free Man
Black Tax
Next Up
Big Bag
Crash
Old Money
Alert
The names, before everybody knows the names.
Talent
Textile artist turning Akwete weave patterns into wearable outerwear.
Startup
Same-day intercity delivery run entirely off okada networks.
Talent
Sound engineer behind three of the year's biggest alte records.
Brand
Furniture makers building for small Lagos apartments, not showrooms.
Photographs: Ayodele Adeniji, Adebola Falade, Hipposonic Studios, Onyebuchi Echezona · CC BY-SA 4.0